our partners and projects

International Engagement Campaign

Key Results:

Over 10 Million Engagements

2.3 Million Website Visitors 

In August 2023, 72 Social began managing UNSW College's digital campaigns with a specific goal: to enhance global engagement and increase web traffic. Our strategy yielded excellent results, substantially increasing interactions and visits to the website for the remainder of the year.

2023/24 Season

Key Results:

62.3x Return on Google Spend

4.9x Return on Meta Spend

72 Social has enjoyed a long-standing partnership with the Sydney Kings, our most dedicated client. Together with their marketing team, we've consistently broken season records. The 2023/24 season was especially successful, where we achieved a new high in returns from our paid media channels.

Tim Tszyu vs Brian Mendoza 

Key Results:

54k Website Visitors

19.96x Return on Meta Spend

In October 2023, No Limit Boxing hosted one of the most significant boxing events in Australian history. 72 Social was tasked with strategizing and executing all paid media campaigns from No Limit channels, focusing on boosting ticket sales and pay-per-view purchases.

The Social Media Marketing Intensive Program

Key Results:

4x Return on Marketing Spend

10x Monthly Revenue

72 Social collaborated with the Social Media College to enhance their primary offering—a 12-week intensive social media course. Utilizing various digital channels, we significantly boosted monthly enrollments and increased their monthly revenue tenfold.

Global Football Week

Key Results:

$0.83 Per Lead

32.39x Return on Meta Spend

In 2024, TEG introduced top global football brands to Melbourne, tasking 72 Social with maximizing leads and ticket sales through paid media for the pre-sale and launch. Our strategy effectively built and converted a strong lead base into significant ticket sales.

Workshops and Coaching

Sam King, Founder and Lead Strategist at 72 Social, is an esteemed expert and mentor in social media. He conducts weekly coaching sessions, frequently hosts masterclasses on the Social Media College platform, and regularly serves as a facilitator at the Australian Institute of Management.